All-in-one influencer marketing

The Best Heepsy Alternative for Campaigns

Discovery is just the start

Heepsy is great for finding creators on a budget. But it's just a discovery tool. You still need to contact them, negotiate deals, manage content, handle payments, and coordinate posting. Burst handles the entire workflow in one place.

Liv - Burst content marketing specialist and author of Heepsy vs Burst comparison
Liv·Jan 30, 2026·7 min read

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Pepsi Logo
GoWish Logo
PanzerGlass Logo
Brand Logo
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Eleven Australia Logo
Warner Music Group Logo
Brand Logo
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Discovery Tool vs Full Platform

Heepsy finds creators. Burst runs your entire influencer marketing operation.

Pricing

What you get

Creator network

Content distribution

Usage rights

Campaign management

Burst influencer marketing platform
14 day free trial, then £97/mo
Full platform + pay-per-result
32,000+ pre-vetted
TikTok & Instagram + Creator Ads
Full ad rights included
Built-in campaigns & payments
Heepsy
£55-240/mo
Discovery only
Large search database
N/A - you handle it
N/A - you negotiate
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14-day free trial with up to £1000 in credits

The key differences

Why Discovery Alone Is Not Enough

Finding creators is just step one. The real work is everything that comes after.

Manual Outreach

With Heepsy, you find a creator and then... email them. DM them. Wait for replies. Negotiate rates. Draft contracts. With Burst, creators apply to your campaigns and accept your terms. No chasing, no negotiating.

Payment Hassle

Heepsy does not handle payments. You need to invoice creators, wire money, handle taxes, track who got paid. Burst handles all payments automatically. Creators get paid when content performs. You just set your budget.

No Content Control

Discovery tools show you creators, not what they will make for you. With Burst, you approve every piece of content before it goes live. You control the message, the quality, and the timing.

"

What's great about Burst is that it drives sales twice. First from the creator's post, then again when I run it as an ad

Katrine Dahl Johansen - Marketing Specialist at Eleven Australia using Burst influencer platform

Katrine Dahl Johansen

Marketing Specialist, Eleven Australia

Beyond Discovery

Creator Ads: Where Content Becomes Performance Marketing

Discovery tools help you find creators. But they cannot help you scale winning content into paid campaigns.

+35%

higher ROAS than standard UGC ads

Creator Ads run from the creator's actual profile, not your brand account. That authenticity converts better than any polished brand content.

Heepsy helps you find creators. Burst lets you test content organically, then scale winners as Creator Ads.

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Ready for a Complete Solution?

Stop piecing together tools. Get discovery, campaigns, content, and payments in one platform. 14-day free trial with up to £1000 in credits.

Understanding Heepsy

What is Heepsy? How Does It Work?

Heepsy is an influencer discovery tool with a large database of creators across Instagram, TikTok, YouTube, and Twitch. It is designed to help you find and research influencers based on location, category, engagement rates, and audience demographics.

The platform is budget-friendly (starting at £55/month) and includes useful features like audience authenticity analysis and a Shopify integration that helps you find influencers among your existing customers. However, it is purely a research tool. You will need to handle outreach, negotiations, contracts, content management, and payments separately.

What Heepsy does (and does not do)

1
Search creators: Use filters to find influencers by niche, location, followers, engagement rate, and audience demographics.
2
Analyse profiles: Check authenticity scores, audience data, and past content to evaluate potential partners.
3
Export contacts: Download creator lists with contact information. Then reach out manually via email or DM.
4
Handle everything else yourself: Negotiate terms, draft contracts, manage content, process payments, and track results using other tools.
How Burst works

What is Burst? An All-in-One Platform

Burst is a complete influencer marketing platform. Instead of just helping you find creators, it handles the entire workflow: campaign creation, creator applications, content approval, posting, payments, and performance tracking.

The pricing model is different too. You pay £97/month for platform access, then pay based on actual results. Creators earn when their content performs, so they are motivated to drive real engagement and sales.

How Burst works

1
Create a campaign: Post a brief with your product, target audience, and content guidelines. Set your budget and pricing model (pay-per-view or commission).
2
Approve creators: Vetted creators apply to your campaign. Review their profiles and past content, then approve the ones that fit your brand.
3
Review content: Creators submit content for approval before posting. You control what goes live on their channels.
4
Pay for results: Content goes live. You pay based on views or sales generated, and get full rights to use the content in your paid ads.
H

When Heepsy Makes Sense

Heepsy is a good fit when you:

  • Have a small budget and only need discovery (£55-240/mo)
  • Want to find influencers among your Shopify customers
  • Only need to research and find creators
  • Prefer to manage everything else yourself
  • Are just testing influencer marketing on a budget
Burst influencer platform logo

When Burst Makes Sense

Burst is the smarter choice when you:

  • Want an all-in-one platform (discovery, campaigns, content, payments)
  • Want to eliminate the risk of paying for content that flops
  • Need organic validation before scaling with paid ads
  • Want Creator Ads that convert 35% better than standard UGC
  • Have a Shopify store and want creators as a revenue channel
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FAQ

Frequently Asked Questions: Heepsy vs Burst

What's the main difference between Burst and Heepsy?

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Heepsy is a discovery tool only. It helps you find and research influencers, but you handle everything else separately: outreach, negotiations, contracts, content approval, payments, and posting. Burst is an all-in-one platform where creators apply to your campaigns, you approve content, and they post it. Payments, rights, and tracking are all handled in one place.

How does pricing compare between the two platforms?

+

Heepsy costs around £55-240/month for discovery features only. Burst costs £97/month and includes discovery, campaign management, content approval, payments, and Creator Ads. With Heepsy, you will need additional tools and manual work for the rest of the process.

Can Heepsy find influencers among my Shopify customers?

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Yes, Heepsy offers a Shopify integration that helps you identify which of your existing customers are influencers. This is useful for finding authentic brand advocates. However, you still need to manage outreach and campaigns separately.

Which tool is better for small budgets?

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If you only need to research and find creators (and are happy managing everything else yourself), Heepsy's £55/month starter plan is very affordable. If you want a complete solution, Burst at £97/month handles the entire workflow and includes performance-based pricing so you only pay for results.

Does Heepsy include campaign management?

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No. Heepsy is purely a discovery and research tool. You will need separate tools or manual processes for outreach, contracts, content approval, payments, and tracking. Burst includes all of these features in one platform.

Can I try before committing?

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Burst offers a 14-day free trial with up to £1000 in credits. Heepsy offers limited free searches before requiring a subscription. Both let you explore the platform before making a longer commitment.

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